BLÅHAJ Empathy Manual

One of the more unexpected symbols to emerge from the transgender community is IKEA’s BLÅHAJ shark. What started as a simple plush toy has become a symbol of comfort, acceptance, and belonging for countless trans people around the world.

This unofficial English translation of the BLÅHAJ Empathy Manual expands on that idea with a series of simple, practical reminders about treating people with dignity and respect. It isn’t about politics or ideology—it’s about empathy, listening before judging, respecting names and pronouns, and remembering that small acts of kindness can make a meaningful difference.

Whether you’re part of the community, have a loved one who is, or simply want to better understand the experiences of transgender people, it’s a thoughtful read that can be finished in just a few minutes.

Original Version: https://www.ikea.com/es/es/files/pdf/5d/66/5d66f8d0/ikea_orgullo_manualempatii-a_versioi-ndigital250626.pdf

This translation is unofficial and was created by members of the community to make the original Spanish version accessible to a wider audience. It is not produced or endorsed by IKEA.